- Explain the principle value of two vision statements.
- Explain the principle value of two mission statements.
- Compare and contrast vision statements of each organization in terms of composition and importance.
- Compare and contrast mission statements of each organization in terms of composition and importance.
- Do you think organizations that have comprehensive mission statements tend to be high performers? How do mission and vision statements assist in selecting an industry-specific strategy?
- Explain why a mission statement should not include monetary amounts, numbers, percentages, ratios, goals, or objectives.
