Explain using logic and reasoning in a comprehensive Marketing Strategy how the Chief Marketing Officer and CEO will return the company to profitability.

Case Study:

Reinventing the Macy’s Company by Repositioning the Omnichannel Marketing Strategy of the BRAND! Be specific when using marketing examples & omnichannel strategies to support your conclusion and implementation!

Explain using logic and reasoning in a comprehensive Marketing Strategy how the Chief Marketing Officer and CEO will return the company to profitability.

Include a SWOT analysis Strengths, Weaknesses, Opportunities and Threats in your strategy and Omnichannel Marketing Analysis Summary Report.

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