https://www.greenbook.org/marketing-research/examples-market-segmentationThen, write a short paper analyzing the target audience and the segmentation data used to identify them.Specifically, you must address the following rubric criteria:Identify the target audience(s) in your chosen case study.Explain how the provided segmentation data supports that audience identification.Qualitative and Quantitative Data:Identify the qualitative and quantitative data used in your chosen case study.Explain how both of these types of data create a whole picture of the target audience.Data Collection Strategies:Identify the collection methods used to gather the data.Analyze how effective the data collection methods were and whether they provided enough information to formulate a clear target audience identification.Recommendations:Explain whether other collection methods or strategies should have been used to gather more effective data.If other collection methods or strategies should have been used, identify at least one other method or strategy and explain how it would have gathered more effective segmentation data.
